About the Authors
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Mike Freedman is president of the worldwide strategy practice of consulting company Kepner-Tregoe, Inc. Freedman has lived and worked in Europe, North America, Asia, and the Middle East, and has written numerous articles on strategy. He serves on the editorial board of the journal Strategic Direction. |
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Benjamin B. Tregoe is the cofounder of Kepner-Tregoe, Inc., a management-consulting firm with headquarters in Princeton, New Jersey. He is the author or coauthor of numerous books, including the management classic The Rational Manager, and its sequel, The New Rational Manager. |